Quality and trust
Above the fold
Definition
The part of a page visible without scrolling.
Why it matters if you sell your own ads
Above-the-fold slots have higher viewability and command higher prices. This is the simplest lever most publishers have for justifying a premium placement on their rate card.
Put a floor price on your own inventory
Your advertisers sign up on your own branded portal, fund an account and bid above your floor. You keep one hundred percent, and your existing ads stay on as the fallback.
Start free trial14 days free. Your existing ads keep running. Cancel anytime.