Pyrobid
Log inStart free trial
How It WorksHow it worksWhat it doesViewable impressionsPayments and vouchersBy industrySystem statusPricingCompareAll comparisonsCoinzilla alternativevs AdButlervs Epomvs Broadstreetvs DanAdsvs Equativvs Google Ad Managervs Kevelvs Revivewith AdSensevs EzoicResourcesResource hubBlogAd tech glossaryHelp centreAd rate plannerAdSense rejected?AdSense alternativesAdvertise Here generatorBy industryFAQAboutContactLog inSee the demo
Programmatic

SSP

also called Supply-side platform

Definition

Software publishers use to sell inventory into programmatic exchanges.

Why it matters if you sell your own ads

An SSP is for selling into the open market. It solves a different problem from selling to advertisers who already want to reach your specific readers.

Related terms

Programmatic DSP Read › Programmatic Programmatic advertising Read › Programmatic RTB Read ›

Put a floor price on your own inventory

Your advertisers sign up on your own branded portal, fund an account and bid above your floor. You keep one hundred percent, and your existing ads stay on as the fallback.

Start free trial

14 days free. Your existing ads keep running. Cancel anytime.